Design & Operate a Data Center for Energy Efficiency

2-day Training Seminar on EU Code of Conduct for Data Center Energy Efficiency (2012) The Best Practices for Designing an Energy Efficient Data Center

Overview

In response to the rising challenges facing data centre operators, owners, systems designers, equipment manufacturers and customers, the European Commission have introduced the Code of Conduct for Energy Efficiency in Data Centres. The Code aims to raise awareness of the issues and opportunities and to recommend best practice solutions. We introduces the Code, the benefits it brings, the levels of commitment required, the technical background to the best practices, data collection and reporting together with real examples. This 2-day training seminar enables individuals working in data centres to improve cost and energy efficiency. The ongoing development of the Code encompasses topics associated with new data centre planning, design and development, and the tuning and operation of existing facilities. All sections are conducted by Chartered Engineers (CEng) and help you to approach best practices in designing and operating energy efficient data centers by our further technical programs.

Registration Detail Date To Be Announced (2-day) Time 10:00am - 5:30pm Venue 10th Floor,Central Building, 1 - 3 Pedder Street, Central, Hong Kong Target Audience CIO, CTO, IT Directors, Data Center Operations / Facilities Managers, Data Center / ICT Consultants and E&M Engineers Fee Normal Rate: HK$6,500 (Early Bird Rate: 10% Discount) (Two refreshment breaks will be provided.)

Enrollment Online Registration or Download Application Form Exam and Certification All content cover an accredited syllabus necessary to sit the British Computer Society (BCS) "Intermediate Certificate in EU Code of Conduct for Data Center" exam through Prometric (www.prometric.com). However, taking the course does not offer a guarantee of passing. Extra examination fee required. Individual CPD / completion certificate can be granted by our experienced Chartered Engineers (Available upon request).

Should you have any enquiry, please feel free to contact us at 3796 3026 / info@stmedia-asia.com

Day 1 Content - Define, identify and list data center best practice sections - Power distribution in data center - the power tree - Optimizing the data centre requirements - Area of responsibilities (physical building, mechanical & electrical plant, data floor, racks, etc.) - Efficient cooling 1 (hot / cold aisle containment, raised floor, ceiling height, airflow control, etc.) - Efficient cooling 2 (CRAC settings, arrangement of cable trays, cabinets and cooling plants, etc.) - Efficient cooling 3 (air free cooling, water free cooling, mechanism of absorption chiller, etc.) - Interactions and interdependencies of various systems - Standby UPS - Standby ferro UPS - Line interactive UPS - Double conversion on-line UPS - Delta conversion on-line UPS - Temperature and humidity control - Factors affecting data center energy consumption Day 2 Content - Resilience level and provisioning - Data center efficiency and Uptimes Tier levels requirements - ASHRAE 2011 common environmental guidelines - ETSI EN 300 019 Class 3.1 - Select and deploy of new IT equipment - Data centre utilisation, management and planning (software, IT and M&E) - Physical building layout (site selection, water sources, use of economizers, etc.) - Lighting control (EU standards, LEED, BREEAM, etc.) - Monitoring (energy use & environmental reporting, etc.) - Items under consideration (rotary UPS, mechanical UPS, etc.) - Minimum practices for data center energy efficiency - Metrics used to measure data center energy efficiency

Delivered by Experienced Speakers Mr. Joe Tang Having more than 10 years experience in mission critical design, Mr. Tang was working on numerous projects involving data centers, disaster recovery sites, trading floors for multinational financial institutes and data centre providers in Hong Kong, Taiwan, Shanghai, South Korea and India. He is specialized in the areas of master site planning, mission critical infrastructure design, single point of failure study, cause and effect analysis and integrated system test. Mr. Tang is now working in a multi-disciplines consultancy providing sustainable design and green initiatives to different sections in Asia Pacific. Mr. Tang is also: - A Chartered Engineer of Engineering Council (CEng) - A Member of The Institution of Engineering and Technology (MIET) - A Corporate Member of Chartered Institution of Building Services Engineering(MCIBSE) - A Member of American Society of Heating, Refrigerating and Air-Conditioning Engineers (MASHARE) Ir Joson Chan Ir Chan had started his career as part-time lecturer since 2001 and has been served in various territory institutes. He majors in teaching subjects in electrical engineering, project management, sustainable engineering and facility engineering for critical services. Ir Chan is a permanent members of CNet Training professional data centre training team. Ir Chan has gained extensive experience within different aspects of infrastructure projects and as a Senior Engineer in an E&M consultant firm, mainly involved in the data centre / financial institutions MEPF design projects and working with companies such as Morgan Stanley, Deutsche Bank, HSBC, etc. He is now working in an international theme park and resort to maintain facility support of critical facility and Network Communication Centre. He unites learning with this key career experiences, allowing delegates to gain essential insight into real-life working and scenarios. Ir Chan is also: - A Chartered Environmentalist (CEnv) - A Fellow of Society of Operations Engineers (FSOE) - A Chartered Engineer of Engineering Council (CEng) - A Member of The Institution of Engineering and Technology (MIET) - A Corporate Member of the Hong Kong Institution of Engineers (MHKIE) - Grade H0 and C0 Registration of Electrical Worker of the HKSAR Government Ir K.T. Poon Ir Poon has more than 10 years consultancy experience in data center design and build, operation management, energy and cost management projects both in Hong Kong and China. He was also working for a design and installation of a facility management system in an international school in Hong Kong with a subsystem of an energy management system. Ir Poon is a part time lecturer in various tertiary institutes. He also teaches facility management, business strategic management of the distance learning courses (both degree and master degree) offered by overseas universities. Ir Poon is also: - A Corporate Member of the Hong Kong Institution of Engineers (MHKIE) - A Chartered Member of the British Computer Society (MBCS) - A Chartered Engineer of the Engineering Council, U.K. (CEng) - European Engineer of the European Federation of National Engineering Associations (Eur. Ing.) - A Chartered Information Technology Professional of the British Computer Society (CITP)

Recent Participants Come Form...

Airport Authority Hong Kong Fujitsu Hong Kong Limited Asia Satellite Telecommunications Ltd Johnson Controls Hong Kong Limited Citic Telecommunication CPC Group Leigh & Orange Limited CTM (Macau SAR) Meinhardt (Hong Kong) Limited EMSD, HKSAR Government Mizuho Corporate Bank Limited Elixir International Limited Sociedade De Jogos De Macau Facilities Analysis & Control Limited Welcome Air-Tech Limited And More...

© 2012 Strategic Media Asia Limited T (852) 3796 3026 | F (852) 2184 9978 | www.stmedia-asia.com Room 1303, Leighton Centre, 77 Leighton Road, Causeway Bay, Hong Kong

Measuring Data Centre Efficiency by The Green Grid Tools

The Green Grid has finally released an online tool allowing data centre operators to compare efficiency, sustainability and resource consumption against the benchmarks set out in the Data Centre Maturity Model (DCMM).

The free-to-use tool will help measure various facets of a data centre, including power, cooling, compute, network and storage, and rate it against peers and industry best practices.

Measuring Green Credentials

In addition to the PUE / DCiE, the green Grid has also develop other metrics and benchmarks. "We developed the Data Centre Maturity Model to be the world’s most comprehensive single resource for setting data centre operators on the path to maximum sustainability and energy efficiency,” said Harkeeret Singh, the head of the Green Grid’s technical work group.

“The new online benchmarking tool builds on this work by providing users with clear assessment criteria that enables them to measure against current best practice, as well as a five year roadmap for the industry.”

While the Green Grid’s self-assessment tool will undoubtedly aid companies looking to improve their green credentials, it has taken more than a year after the DCMM was first announced for it to arrive. The previous method of measuring a data centre’s performance consisted of inputting information into a spreadsheet.

The industry consortium began testing the online tool last October, touting the inclusion of a “graphic equaliser” style feature.

“Once they have entered their data, users get access to their own personal DCMM equaliser, a model that enables them to determine their levels of maturity and identify the ongoing steps and innovations required as part of their strategy to achieve greater energy efficiency and sustainability improvements in the data centre,” Singh said.

“The Data Centre Maturity Model Tool will finally enable data centres to demonstrate credible proof that they leading the [IT] industry – and, perhaps, their rivals – in resource efficiency and sustainability.”

Adopted from http://www.techweekeurope.co.uk

Strategic Media Asia Limited is currently delivering an accredited training in Data Center Energy & Cost Management. The sysllabus is approved by The British Computer Society (BCS, www.bcs.org.uk) and the training content is largly related to The Green Grid Metrics, Measuring Power and Energy Consumption and Cost Control. You may find more informaiton from www.stmedia-asia.com/trainings.html

 

ISO 50001 and Data Centers

ISO 50001:2011, Energy management systems – Requirements with guidance for use, is a voluntary International Standard developed by ISO (International Organization for Standardization). ISO 50001 gives organizations the requirements for energy management systems (EnMS).ISO 50001 provides benefits for organizations large and small, in both public and private sectors, in manufacturing and services, in all regions of the world.ISO 50001 will establish a framework for industrial plants ; commercial, institutional, and governmental facilities ; and entire organizations to manage energy. Targeting broad applicability across national economic sectors, it is estimated that the standard could influence up to 60 % of the world’s energy use.

The ISO 50001 Energy Management System was established by the International Standards Organization (ISO) Energy Management Committee (ISO/PC242), and was announced in the second quarter of this year. The Fab 12 Phase 4 data center which completed certification provides data and control systems for factory automation, and supports both manufacturing and R&D. Adoption of the ISO 50001 Energy Management System is expected to reduce the data center’s power consumption by 8%, conserving 2.21 million kilowatt-hours of electricity and eliminating 1,350 tons of carbon emissions per year. In addition to upgrading existing data centers, TSMC also plans to apply ISO 50001 standards to future data centers and implement the most up-to-date energy-saving designs. TSMC estimates that the company can conserve 59.62 million kilowatt-hours of electricity and eliminate 36,490 tons of carbon emissions per year.

Adopted from http://www.greenm3.com

Increase in Power Bill Raise The Importance of Energy Efficient Data Center

In Hong Kong, China Light and Power (CLP) has asked the government for permission to raise the Power Bill by 9.2 percent next year in 2012, whereas Hongkong Electric (HKE) demanded a 2.64 to 6.08 percent fee hike. The increases requested by both power companies far exceed the rate of inflation. They will add considerably living expenses to residental customers and operation costs to businesses which require large amount of power and energy consumptions.

Adopted from South China Morning Post (SCMP)

Data centers, which come in different sizes and provide mission critical functions for most businesses, consume large amounts of energy and require many investments of significant financial resources to continue operations. Despite of the high demand of data centre in Hong Kong, many organizations are looking for new ways of doing more with less, reducing IT budgets or curtailing the incidental costs associated with data center operations and even expansion.

Saving Energy Consumption and Power Bill

Data center efficiencies can be attained through increasing compute densities, creating cold aisle containment systems or more effective use of outside air, but the key component over time is to have an easily understood metric to gauge data center efficiency, and how much improvement is taking place.

Strategic Media Asia (SMA), which is vendor independent and accredited by British computer Society (BCs), provides data centre and IT professionals with top level understanding of best practices in energy efficient data centre from a series of certificate courses and training seminars focusing on international green standard, financial and regulatory, facilities management, hardware management and software / system networks of Data Centre.
Completion of the accredited courses and examinations will be awarded 3 certificates granted by BCS:

Foundation Certificate in Green IT
Intermediate Certificate in EU Code of Conduct in Data Centre
Intermediate Certificate in Energy & Cost Management in Data Centre

The 3 certificates equips you and your team and data centre to apply for
Certified Energy Efficient Datacentre Award (CEEDA)

We aim at teaching several aspects: (1) Data Centre Utilization (2) Data Centre Facilities (3) Cooling (4) Power Equipment (5) Data Centre Cost Savings (6) Monitoring. Each unit is principally assessed by examinations that lead you through all the steps needed to arrive at a baseline of a modern green data centre and energy saving.

Furthermore, we bring you a unique opportunity to learn from our lecturers and apply the knowledge immediately to your own facility with assistance from our experts. An additional on-site audit services for your own data centre with full audit report can help you achieving the criteria of best practice design and energy efficient in data centre after the series of training programmes.


Target Audience

Data Centre and Facilities Managers
Data Centre Operators
Data Centre Design Consultants
Data Centre Technicians and Engineers
Sales Engineers from OEM Vendors
CSR / Environmental Champions in technology departments
IT Purchasers (Hardware & Software)
IT Architects and Solution Consultants

For more information, please contact (852) 3796 3026 or download our Training Event's Brochure.

PUE & Cost Savings - Why go Green?

PUE and other efficiency measures on data centre are useful, but we more likely chasing the money now!
Efficient data centres have always made an effort to meet commercial needs – but the economic side of the movement may soon eclipse the “green” side, environmental issues and corporate image.

The move to the cloud is driving this. “Cloud-based services [like Facebook and Google], have the ability to build efficient data centres in locations where there is cheap power, and to highly utilise the IT equipment,” said Mark Monroe, executive director of the The Green Grid. “Their primary function is to drive the cost of a transaction down as low as it can be.”

The Green Grid has just had its annual European conference, over two days in Paris and London, and is reacting to this world, where it is all about the lowest cost for transactions. “Amazon can deliver a CPU-hour, for 10 cents,” said Monroe. He would have delivered the same measure for $3.75, two years ago, when he worked on Sun’s sustainable data centres.

It’s more about the money than the tech

The Green Grid has been known for the PUE measure of effiency, which has been picked up by various interantional bodies, and is regularly quoted for any new efficient data centre development.
At first sight, its other work looks like a continuation of that sort of effort, providing yet more ways for centres to measure their performance and compare themselves, including the still-under-development CUE and WUE measures of carbon-usage and water-usage respectively.

But alongside these measures, the group is coming up with a wide range of other material, which is increasingly designed to look hard-nosed, practical and, let’s face it, commercial.

Saving money, not PUE

The latest Green Grid White Paper surveyed members’ use of economisers, the cooling system which offers free air cooling and replaces the use of chillers.  Economisers trumpeted as a way to improve PUE. According to the survey, however, they do improve efficiency, but have no discernible effect on PUE.

“There was no statistically significant difference between the PUE reported by those who use economizers and by those who do not,” the report found.

They are taking off rapidly amongst Grid members, however, they save money. Around half the members surveyed are using economisers, and they are using them for almost all the hours allowed by the local climates (which turns out to be around 4,000 hours). They are doing so, because they are saving money – around 20 percent of the energy bill, with a payback time of around 20 months, according to Monroe.

Training program and Best Practices in Energy and Cost Savings for Data Centre

The British Computer Society is now launching an advanced certificate in Energy and Cost Savings in Data Centre. Strategic Media Asia is an Approved Training Provider in Hong Kong which is qualified to deliver such professional certificate training programme with Chartered Engineers (CEng). For more information and detailed syllabus, please contact (852) 3796 3026 or download brochure here.